Why we oppose them Liverpool are pressing ahead with their plans to raise ticket prices for a second successive season, despite strong opposition. Spirit of Shankly, backed by a mandate from our members, and Spion Kop 1906 believe tickets are already too expensive. The cost of going to a game far exceeded the rate of inflation a long time ago and this latest rise is a worrying trend.  We have heard criticism of our resistance to the increase as “it’s just 2%” or it’s only “about season tickets”. It is not. Season tickets and individual matchday tickets [...]

The money game For the regular matchgoing supporter going to the game is expensive – next season even more so. And it's not just Liverpool fans, price hikes have been announced at every Premier League club, with the exception of Crystal Palace, as record-breaking revenues are reported. But there is a shift in where this income is coming from and the next TV deal will see media rights as a percentage actually diminish for clubs. So how will they fill the gap? Spirit of Shankly MC member Jay McKenna sat down with football finance expert Kieran [...]

Current Situation On Tuesday evening, Spirit of Shankly were made aware by supporters that tickets for forthcoming LFC matches were available to buy on expedia.com. Expedia are an official LFC partner and their resale web page was advertising tickets for games at Anfield (in hospitality seats) as well as away fixtures at Atalanta and Fulham (in home sections) at vastly inflated sums. We contacted LFC immediately to understand why an official partner was advertising such tickets, and to enquire about the source of the tickets. From our conversation with the club, they made it clear that Expedia [...]

Joint statement with Spion Kop 1906 and Kop Outs For a second successive season, Liverpool have chosen to increase ticket prices for supporters. This is despite record commercial revenues and a place as the seventh richest football club in the world. They didn’t have to do this. There was no meaningful consultation with Spirit of Shankly, or the Supporters Board over this decision, instead following a presentation highlighting the planned rises, we and the majority of the SB strongly opposed the move. But LFC’s decision was made and we were told it would not be changed.  The [...]

Do the right thing LFC are expected to announce ticket prices for the coming season within the next couple of weeks. After eight seasons of welcome price freezes, the cost of tickets increased last year. With no shift in the vicious cost-of-living crisis a further rise now would only be seen as preying on supporter loyalty with the club looking to squeeze as much as they can from the people who can least afford it. It is not essential for the club to increase ticket prices for the ordinary fan; it’s a choice, an active decision. [...]