Today Liverpool FC announced ticket price increases for next season and the following two seasons after that.

The rise is aligned to inflation, capped at 5%, and for the coming season it will be 3%. The rise for 26/27 equates, on average, to an increase of £1.25 to £1.75 a game for general admission.

Spirit of Shankly are completely opposed to this increase.

It is smaller than at some clubs, and larger than others so far, but the bottom line is: the club do not need to do it.

Liverpool recently posted record revenues. They are the richest club in the Premier League – putting up the cost of a ticket for regular matchgoing fans is not a necessity, it is a choice.

SOS, as part of the Supporters Board,  lobbied to continue this season’s price freeze for the next two campaigns to allow for continued dialogue for a long-term approach to the cost of tickets. The club chose to ignore it.

We should not be conned into thinking it is normal for prices to go up each season. This is a choice LFC are making and one that is driven by greed.  Locking in a price increase for the next three years is unprecedented.

There has been little meaningful engagement with the club’s decision makers. Repeated requests to meet to discuss have been declined and by setting our plans for the next three years, hope of further dialogue has been dismissed.

Liverpool have long traded on the unique atmosphere, identity and connection to the local community that the club are known and admired for around the world. Yet the hierarchy choose  to disregard  those who make LFC what it is.

The constant chipping away at the working-class core of our supporter base is real. We need to act now to stop it.